By now, everyone should know the importance of social media marketing for any size of business. With over a billion people using Facebook, and millions using some of the other more popular sites, like Twitter and Instagram, it wouldn’t make sense at all to miss out on such an opportunity.
Similar to many other business sectors, the art world has historically been a male-dominated industry. Women were commonly utilized as objects of focus (a muse), but not partaking in the actual management and creation of art. Fortunately, as the glass ceiling shatters, many women are finding incredibly successful careers in the art world. Included here are a few women who have carved out homes at the top and have no intention of leaving.
Being in business regardless of your gender is difficult. It becomes even more difficult when you add on the fact that women have a harder time at becoming successful than men do. The reason isn’t linked to the fact that women are less intelligent, it’s that there is often a high amount of misogyny involved.
Calling all current and aspiring female CFOs! Have you ever considered whether your current budgeting process is working optimally for your business? Improving the budgeting and business forecasting process for your business should be one of your top priorities.
One way you can improve your businesses budgeting process is by pursuing zero-based budgeting. Let me tell you why.
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