Target your cover letter audience with these six steps

Gallery of Best Cover LettersST. PAUL, Minn. — One way to set yourself apart in your cover letter is to know your audience. In his recently released book Gallery of Best Cover Letters, David Noble, Ph.D., offers strategies for customizing your cover letter.

“The more you know about the reader of your cover letter, the better you can tailor its content to appeal to that person,” Noble says. “Researching the industry, company and target position through online resources or networking contacts is a great help in this regard.”

Here are Noble’s six tips for targeting your audience:

Additional information can be found in Gallery of Best Cover Letters. The book was published in May of 2012 and is available at major bookstores, Amazon.com and jist.com. 

About David F. Noble, Ph.D.

David F. Noble, Ph.D., has taught English, writing, literature, business communications, technical writing and professional editing at several universities for more than 20 years. He recently retired from theUniversityofIndianapolis. Noble has written many career-advice books, including Gallery of Best Resumes and Gallery of Best Resumes for People Without a Four-Year Degree.

About JIST Publishing

JIST, America’s Career Publisher, is a division of EMC/Paradigm Publishing. As the leading publisher of job search, career and occupational information, JIST empowers today’s workforce and students to achieve long-lasting rewards in their careers.